On November 7, we left the store for a day in Paris. We headed for the Salon du Made in France 2025.
The idea was simple: get up close and personal with the French artisans who showcase the region and its know-how.
In this new edition, we met with craftsmen who focus on products designed and assembled in France. Naturally, this spoke to us. Indeed, at Jean Connaît Un Rayon, we're already championing electric bikes made in France. What's more, we're also committed to local after-sales service.
The Made in France 2025 trade show confirms that more and more people want to understand where products come from. They want to know where they were made and under what conditions. Consumers are now looking at the reparability index. In this way, they seek to assess the product's durability over time.
MIF Expo isn't just a big "blue-white-red" market. On the contrary, it's a summary of what we're trying to do on our own scale. Offer sustainable, quality products. Encourage shorter circuits and fewer intermediaries. Put French craftsmanship back at the heart of the industry. What's more, it allows us to bring together the various players who bring life to the region.
What to remember?
We've come away from the show with a stronger conviction. When you buy a product designed, manufactured or assembled in France, you are supporting local know-how. In many cases, this know-how has been rooted for decades in regions that seek to enhance the value of their products.
So when you buy an electric-assist bike from Jean Connaît Un Rayon, you're making a committed choice. It's more than just a pleasure purchase. You're helping to promote French know-how. You're also contributing to the local and circular economy, wherever possible. Last but not least, you're ensuring a long and comfortable life for your electric bike. And the controlled recycling of its main components.